Multistreaming is available on Pro and Business plans—you can upgrade anytime from your account settings.
Why Multistream?
Social media platforms like Facebook, YouTube, LinkedIn, and Twitch can help boost your event’s exposure. However, they don’t allow you to collect attendee emails, bring guests on-screen, or offer the interactive features available on Crowdcast.
By multistreaming, you can broadcast your Crowdcast event to multiple platforms while encouraging viewers to join you in Crowdcast. This allows them to:
✔️ Participate in the chat
✔️ Ask questions in the Ask a Question section
✔️ Vote in polls
✔️ Join you on-screen
Multistreaming helps you convert passive social media viewers into engaged attendees while building your own email list—so you own the relationship with your audience, not the algorithms.
How to Set Up Multistreaming
You can configure your multistream destinations at any time before going live:
Pro Plan: Multistream to one location.
Business Plan: Multistream to up to three locations simultaneously.
Important Notes
Platforms like Facebook and LinkedIn frequently update their live streaming setup, so always check their latest instructions for obtaining the required stream keys.
By leveraging multistreaming, you can expand your reach while keeping full control over your audience engagement and data.
Streaming to Facebook Live
Click on the Facebook button within the multistream section of editing your event, then click Create Live Stream on the pop-up, and follow the instructions on the Facebook site.
Facebook will provide you with a Server URL and Stream Key and you enter them as shown below.
Next, select the session of your event that you want to stream to Facebook and paste in the Server URL and Stream Key as shown below, and click done.
📱 How to Stream to Instagram Live from Crowdcast
You can stream your Crowdcast event to Instagram Live using the Custom Multistream option and a Professional Instagram account (via browser only). Here's how:
1. Set Up Your Crowdcast Event
Create a new event and set up a multisession (if needed).
Go to the Multistreaming tab and choose Custom Multistream.
2. Get Stream URL & Key from Instagram
On a desktop browser, log in to your Professional Instagram account.
Click Create > Live Video.
Add live video details: Add a title for your livestream, and select the audience (select Practice if you just want to run a test).
Copy the Stream URL and Stream Key from Instagram.
3. Connect Instagram to Crowdcast
In your Crowdcast event settings, paste the Stream URL and Key into the Custom Multistream fields.
4. Go Live
Join the greenroom in Crowdcast and prepare to go live.
When the Crowdcast stream appears in Instagram, click “Go Live”.
5. End the Stream
First, end live video on Instagram.
Then, end the broadcast in Crowdcast.
Notes
Instagram streaming must be done on desktop (not mobile app).
Stream keys expire quickly, so go live soon after setup.
Streaming to YouTube Live
To stream your Crowdcast event to YouTube Live, first visit your YouTube Live Dashboard →
Under Encoder Setup copy the server URL and stream Key.
3. Within your event options, pick the session you want to stream to Youtube, paste in the Server URL and Stream Key as shown below, and click Done.
4. You've now connected your session to YouTube! Now proceed as usual in Crowdcast to go live. When you're ready to start your event, click the Go live button in Crowdcast. Within about 15-seconds, the YouTube Live Dashboard will show in your video stream, and the status at the top will switch from Starting to Live. You're now streaming to YouTube. When you end the broadcast in Crowdcast, it will automatically end on YouTube.
Streaming to LinkedIn
You can also stream your crowdcast event into LinkedIn.
Eligible LinkedIn Live broadcasters can go live spontaneously or schedule a Live Event in advance for their profile or LinkedIn Page by using one of LinkedIn’s preferred third-party broadcast tools:
Restream
Socialive
Streamyard
Switcher
We recommend Restream as you can stream to LinkedIn on their free account. To begin scheduling your Live Event, these are the instructions to log in and set up.
Important to know
The option to schedule your live stream is only available on these broadcast tools.
LinkedIn Pages cannot use the LinkedIn registration form if the Live Event is created using third-party broadcast tools. This form is only available for events created directly on LinkedIn.
Watch the video below to learn how to stream to a LinkedIn:
Streaming to other live-streaming platforms
Crowdcast can stream to third-party services like Twitch, Instagram, and more. If a platform provides an RTMP endpoint, you can send your Crowdcast stream there. However, we strongly recommend running tests beforehand to ensure a smooth broadcast.
To set up multistreaming with these platforms:
Select the "Custom" option in your multistream settings.
Enter the Server URL and Stream Key provided by the third-party service.
When you go live in Crowdcast, your stream will automatically be sent to the RTMP endpoint.
Testing in advance ensures your stream is properly configured and delivers the best experience for your audience.
Important Notes
For in-browser Crowdcast sessions, your stream to third-party services will be in 720p HD (1280 × 720 pixels).
If the session is streaming using RTMP Studio, you can stream up to 1080p.
If you are planning to multistream to Facebook, YouTube, or other third-party platforms, you should create the event and set up the multistream from your browser.
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